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Client project · Electronics · 2026
Техно-БатяTechnology. With character.
Created the identity and brought it to a working online store. One visual language for the logo, catalogue and every customer interaction.
Delivered and acceptedExplore the result ↓
The brief
A distinct brand. An intuitive store.
The client wanted a recognisable electronics store: a light textured foundation with neon accents. The task was to preserve the platform’s familiar shopping functions while creating a distinct identity.
- My role
- Logo, visual system, UX/UI, frontend and implementation
- Platform
- Webasyst Shop-Script · Техностор Premium
- Outcome
- A working website, source files and maintenance documentation
Visual identity
Neon with a purpose.
Cyan and magenta carry the identity. Green highlights purchase actions. The quiet textured background leaves room for products and specifications.
Combined monogram and custom wordmark
Left-to-right sweep and a subtle glow on darkUnboundedEveryday
technology.Golos Text
Explore the specifications. Compare. Find your match.
Cyan#00CAE5
Magenta#F11FDB
Purchase#11C48B
Canvas#EDF0F3
Two themes
Same store. Different atmosphere.
Техно-Батя
Actual screens from the completed website. The storefront also supports automatic theme switching by time of day.
Catalogue and product
From finding a device to choosing its colour.
A consistent icon set connects the homepage categories and menu. Selecting a colour updates the device photo. Price and the green purchase button stay together.
Visible selection
The colour name, selection indicator and matching photo work together.
Considered states
The cart, account, forms, empty lists and error messages share the same visual system.
Mobile experience
The whole store. Within reach.
A compact header, generous controls and bottom navigation. Catalogue, favourites, cart and account remain within easy reach.
Try it on your device ↗
Outcome
From an idea to a website you can open.
The design is implemented in the licensed Tehnostore Premium theme on Shop-Script. Responsive layouts, both themes and core user journeys were checked. The client accepted the work and received the source files and maintenance instructions.
Open the working website ↗Public staging storefront with a demo product range. Commercial payment and shipping integrations were outside the project scope.